
Your Trainer
Tara Bosenick has been a UX specialist since 1999 and has played a key role in shaping the German UX industry. With her extensive experience in strategically introducing new methods and tools, she helps teams not just experiment with AI, but apply it systematically and effectively. She is recognized as one of the leading voices in the fields of UX, CX, and Employee Experience.
She understands the real-world challenges of adopting new technologies and has developed proven strategies to turn tool experiments into sustainable workflows. Throughout her career, she has been passionate about building vibrant workplace cultures where innovation, teamwork, and customer success come together.
Matthias Mückshoff is co-founder of KONO Studio and heads the Product Lab. With a blend of startup DNA and corporate know-how, he brings the best of both worlds: as an AI founder he knows the dynamics of young companies, and from his time at Allianz and Kaiser X Labs he understands how innovation works within large organizations.
He develops practical AI products with teams – ranging from smart everyday assistants to new digital business models. In workshops, he makes AI tangible: highlighting opportunities, resolving bottlenecks, and creating aha moments.
His strength lies in untangling complexity, translating knowledge into simple processes, and empowering people to gain a new perspective on their work. Together with Tara Bosenick, he builds solutions for clients that deliver measurable value and can scale smartly.
Artificial intelligence is transforming the way we approach UX work. But caught between inflated expectations and hasty experimentation, many teams are losing focus. Instead of randomly testing tools, what's needed is a well-thought-out AI strategy that identifies where AI actually adds value and applies it systematically.
Too often, teams jump from tool to tool without a clear direction. The result: high effort, low impact, frustrated team members, and missed opportunities for real efficiency gains.
In this workshop, you will develop a tailored AI strategy for your UX team: practice-oriented, grounded in method, and with concrete steps that will improve your UX work in the long run.
Why You Should Join This Workshop
Strategic direction instead of blind experimentation: Build a solid AI strategy that addresses your real challenges and goals, not just marketing promises.
Real impact instead of tool overload: Identify where AI truly creates value in your UX work and which use cases deliver the biggest results.
Actionable roadmap: Leave with a concrete plan that defines clear priorities and realistic next steps.
Team alignment: Create a shared vision and guiding principles so everyone in your team moves in the same direction.
Risk awareness from day one: Factor in data protection, ethical aspects, and technical limitations right from the start.
What to Expect
Analyzing the Current State & Defining the Framework
Understand where you stand today:
Map current UX workflows and pain points
Assess existing infrastructure and technical capabilities
Consider data protection and compliance requirements
Evaluate team resources and skill levels
Identify internal policies and constraints
Potential Analysis – Identifying True Levers
Where AI really adds value:
Cluster pain points and assess efficiency potential
Prioritize use cases by impact vs. effort
Spot quality improvements through AI support
Distinguish quick wins from long-term transformation projects
Separate realistic expectations from hype traps
Developing a Strategic Vision
Define the future state:
Craft a vision statement for AI-powered UX work
Clarify target audiences and value propositions
Establish principles and guardrails for AI use
Define success criteria and measurement
Account for team culture and change management
From Vision to Practice – Building a Concrete Strategy
Turn ideas into action:
Plan prioritized initiatives and pilot experiments
Create a roadmap with realistic milestones
Design an enablement strategy for your team
Define success metrics and KPIs
Plan resources and budget requirements
Ensure stakeholder communication and buy-in
Who Should Attend?
This workshop is designed for UX leaders and teams who want to integrate AI strategically into their work:
UX team leads and UX managers looking to develop an AI strategy for (or with) their teams
Product owners and product managers who want to establish AI-driven UX processes
UX designers who want to think beyond tool-level AI applications and take a strategic perspective
Design operations teams aiming to introduce and scale AI tools systematically
Agile coaches and scrum masters supporting teams through AI transformation
Executives and leaders who need to plan and evaluate AI investments strategically
What You’ll Gain
Strategic clarity instead of tool chaos – craft a clear AI vision for your team
Systematic potential analysis – identify where AI creates real value in UX work
Prioritized use cases – focus on applications with measurable impact
Implementation roadmap – move from experiments to established practice
Define success metrics – make AI impact tangible and trackable
Set the right framework – address data protection, infrastructure, and resources

AI
Workshop: AI Strategy for UX Teams – From Vision to Implementation
Strategic Planning Over Random Experimentation – AI as a Real Lever for UX Work

