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Our UX Research blog

Find the latest thoughts we have on design, business and technology.

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Desk with a laptop showing a half-finished interface. Hand-drawn arrows and a question mark highlight the gap between design and code.

Vibe Coding for UX Prototypes: Possibilities and Limits from a UX Perspective

AI & UX Research, UX METHODS, TRENDS

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Desk with research notes and hand-drawn arrows connecting different UX agency tasks

User Experience Agency: More Than Pretty Buttons and Colors

UX STRATEGY, BEST PRACTICES

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Illustration of a persona card in UX research, surrounded by interview notes, sticky notes, and handwritten behavior patterns

Personas in UX Research: Data-Driven Instead of Invented

UX METHODS, BEST PRACTICES

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Negotiation scene at a meeting table, viewed from a diagonal angle above: a hand-drawn arrow points from a circled UX risk area across the table to the management’s key business metrics

UX Research ROI: How to Convince Your Management

UX STRATEGY, UX METRICS, BEST PRACTICES

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Photo of a desk with charts and notes, overlaid with hand-drawn arrows and circles indicating mean, median, and significance

Quantitative UX Methods: How to Read and Interpret Numbers Correctly

UX METHODS, UX METRICS, BEST PRACTICES

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Top-down view of a desk with a centrally placed pink popsicle, rising line chart, and hand-drawn orange curves, arrows, and question marks.

Interpreting UX Metrics Correctly: Context Over Gut Feeling

UX QUALITY, UX METHODS, UX METRICS

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Glowing abstract profile cards connected by cyan data lines, with repeated golden silhouettes in a dark digital space.

AI Personas: What They Can Do, What They Shouldn’t Do

AI & UX Research

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Barcamp session board covered in Post-it notes arranged in a grid, with hand-drawn arrows and annotations highlighting connections between sessions

Barcamp Guide: How to Pitch Sessions and Organize Your Own Barcamp

TRENDS, BEST PRACTICES

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A photographic desk scene with a research report, charts, sticky notes, coffee, and a pen. Loose dark-navy hand-drawn circles, arrows, question marks, an X, and a checkmark create the feeling of a critical research review.

UX Research Quality: Why Good Intentions Aren’t Enough

AI & UX Research

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Symbolic digital illustration: A glowing prompt cursor suspended at the center of a dark space, connected to a sparse network of luminous nodes. Some points shine brightly, others fade – a visual metaphor for deliberate, intentional AI use.

Sustainable Prompting: Inspiration for UX Teams

AI & UX Research

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