Background
Volkswagen identified the need to instill a UX culture within the company. Our collaboration with Volkswagen aimed to develop tailored formats and strategies to nurture a UX mindset across the organization.
This transformative journey encompassed education, practical application and cultural change. Through this partnership, we sought to equip Volkswagen's employees with the tools and mindset required to integrate UX principles into their daily work
Approach
Volkswagen employees were trained using 60+ video clips (5 to 20 minutes) covering UX basics and the whole UCD cycle.
to validate the effectiveness of this training, a UX certification program was conducted. In this program participants actively engaged in a UX project and received comprehensive feedback from uintent throughout the entire process.
Outcome
Volkswagen employees were trained using 60+ video clips (5 to 20 minutes) covering UX basics and the whole UCD cycle.
to validate the effectiveness of this training, a UX certification program was conducted. In this program participants actively engaged in a UX project and received comprehensive feedback from uintent throughout the entire process.
Method
Online courses, UX certification, Project support
Duration
24 months and running

Automotive




